Characteristics of Adult Learners and How to Engage Them
HEMJ (Higher Ed Marketing Journal)
JULY 29, 2022
Reaching Adult Learners Through Alternative Channels. The digital transformation higher education has experienced in recent years has flipped the entire industry on its head. In fact, the online degree market is expanding rapidly, with an expected global market value of $75 billion by 2025, according to HolonIQ. Thanks to this massive shift, adult learners have greater access to higher education through flexible learning models.
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