Sat.Jul 24, 2021 - Fri.Jul 30, 2021

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Academic YouTubers Talk About Getting Started on YouTube

The Academic Designer

Susan Heavey, Franziska Sattler, Nichole Lewis, and Erika Romero join me for a featured interview about starting the Academic YouTubers community.

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Inspiration from the Natural World

Rena Seltzer, Leader Academic

In their psalms of gratitude, the biblical poets describe a natural world that includes sheltering canopies. Biking in Northern Michigan on my summer vacation, the trees offered canopies of leaves that shaded and protected us from the hot summer sun. The psalmists’ concept of a sheltering canopy can extend from the natural world into our everyday lives, where a network of supportive friends and family might give us a sense of buffering and shelter from life’s storms.

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university leaders

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5 Super-Smart Google AdWords Strategies for Higher Education Marketing

Thinking Cap Agency

The higher education marketing landscape is more competitive than ever. In order to stand out from the crowd and recruit your ideal prospective students, higher education institutions need to streamline their marketing efforts and utilize cutting-edge strategies to make an impact. One key area for optimization is your school’s PPC marketing strategy.

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Trusted Advisors: Working Well with the Board of Trustees

Higher Ed Marketing Lab

?. As a senior leader, you need a strong working relationship with your board. Unfortunately, there’s no manual for how to do that. As a result, most leaders end up learning through experience (read: observation, hard work, and some painful mistakes). In our latest Higher Ed Marketing Lab podcast, we sit down with Joel Bauman, SVP of Enrollment at Duquesne University, and Karen Foust, former EVP of Enrollment at Hendrix College, to talk about the finer points of building collaborative, pro