HEM (Higher Education Marketing)

NOVEMBER 16, 2022

By using inbound marketing for schools, you can transform that moment into an opportunity to provide your prospects with more value—all while standing apart from your competition. Here’s a breakdown of the top inbound marketing tips in education that you can use to level up your recruitment efforts. . The answer is a resounding yes!

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HEM (Higher Education Marketing)

MARCH 1, 2023

Reading Time: 10 minutes Data is at the heart of any school’s digital marketing initiatives. You often have to hop from platform to platform to get all the insights you need, but what if you had one dashboard with the key insights you need in one place? Here’s an in-depth look at the benefits for your school!

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Echo Delta

JANUARY 28, 2022

In this episode, we look at the University of Texas at San Antonio and how operational changes they made during COVID permanently transformed the way their marketing team works. Subscribe to the Higher Ed Marketing Lab. Jarrett Smith: You’re listening to the Higher Ed Marketing Lab. Apple Podcasts. Google Podcasts.

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HEM (Higher Education Marketing)

SEPTEMBER 21, 2022

Reading Time: 12 minutes At the beginning of their enrollment journey, students typically research their field of interest and explore different options for pursuing or continuing their education. The admissions funnel flowchart below is a good example of what your school’s enrollment journey map might look like. .

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Faculty Focus

JULY 9, 2023

This remarkable achievement sent shockwaves throughout the education sector, especially among teachers in schools and colleges. Perhaps it is not surprising that the educational sector is not best prepared for such an innovation. They have fully turned to online sources, databases, and social media in recruitment and residential life.

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Faculty Focus

JULY 9, 2023

This remarkable achievement sent shockwaves throughout the education sector, especially among teachers in schools and colleges. Perhaps it is not surprising that the educational sector is not best prepared for such an innovation. They have fully turned to online sources, databases, and social media in recruitment and residential life.

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Technology Humanities Liberal Arts Model 84

The Change Leader, Inc.

AUGUST 15, 2023

15 August · Episode 168 Nurturing Free Speech and Respectful Dialogue in Higher Education 40 Min · By Drumm McNaughton Eric shares how faculty, staff, and students can approach free speech and respectful dialogue by conducting co-teaching practices and exercises. He brings a deep knowledge of CCU to his new role.

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The Change Leader, Inc.

JANUARY 30, 2024

30 January · Episode 192 Strategic Presidential Communication in Higher Education 42 Min · By Dr. Drumm McNaughton This episode addresses the required strategic presidential communication training, planning, practice, and consequences for presidents and boards.

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