Sat.Jul 23, 2022 - Fri.Jul 29, 2022

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Characteristics of Adult Learners and How to Engage Them

HEMJ (Higher Ed Marketing Journal)

Reaching Adult Learners Through Alternative Channels. The digital transformation higher education has experienced in recent years has flipped the entire industry on its head. In fact, the online degree market is expanding rapidly, with an expected global market value of $75 billion by 2025, according to HolonIQ. Thanks to this massive shift, adult learners have greater access to higher education through flexible learning models.

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Imagining alternative futures

LSE Higher Education Blog

In this excerpt from her book, Creative Universities – Reimagining Education for Global Challenges and Alternative Futures , Anke Schwittay introduces the case for a ‘critical-creative education’, which makes space for imagination, creativity and radical hope. .

university leaders

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Fad or future: Can NFTs transform higher education?

Terminalfour

We look at how are NFTs, or non-fungible tokens, are being used by universities. From degree authentication to philanthropy, college sports, and student work, what do recent use cases for NFTs tell us about the future?

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Reinventing the Business Model for Small CollegesChanging Higher Ed Podcast 114 with Host Dr. Drumm McNaughton and Guest Jayson Boyers, former President of Rosemont College

The Change Leader, Inc.

Jayson Boyers is part of a new breed of higher education leaders who come from the business world. When Boyers was working with a financial services company, he decided to work with mentoring young people. He got involved with a program, then became its educational director, helping highly at-risk youth get into college. Jayson Boyers is part of a new breed of higher education leaders delivering excellent results by reinventing the business model for small colleges.

Model 52
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Effectively Utilizing Your Website To Market Your College

The Higher Ed Marketer

People often look at websites from just a technical or aesthetic point of view but overlook how a website can be an excellent marketing tool to help shape communications and marketing goals. . Joshua Charles , the Director of Web Strategy and Technology at Rutgers Business School , joins us to discuss how you can utilize your website to market your college.

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CMOs Pushing Boundaries and Seeing Results

Campus Sonar

Higher ed marketing isn’t synonymous with pushing boundaries, but some CMOs are trying to change that. We sat down with Jenny Petty , University of Montana, and Gabriel Welsch , Duquesne University, to pick their brains on the importance of boundary pushing in higher ed marketing. What do you think stops higher ed marketing teams from getting to higher stages of marketing maturity?

Empower 52
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Joining Forces at ISTELive 2022

Cisco blogs - Education

ISTELive 2022 has come and gone. It was phenomenal to be back in person. NOLA rolled out the red carpet as we made our way throughout the convention center and the always fantastic dining venues. I noticed a different vibe this year in that we all felt an urgency to catch up and network, as well as had the need to gather as much information about technology in education as possible.