Sat.Sep 17, 2022 - Fri.Sep 23, 2022

Remove about our-values
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Michigan State Distinguished Professors Back President

Inside Higher Ed

“As distinguished professors at the university, and emeriti faculty who care deeply about MSU, we value an environment that allows us to produce our best work,” the professors wrote. His commitment to excellence in every university endeavor is clear and greatly appreciated.

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8 Recommendations for Higher Ed Marketers

Campus Sonar

For the last three years, we’ve been researching and analyzing online conversation about higher ed. A successful marketing strategy is rooted in clearly articulated goals that reflect a campus’s values and priorities. A successful marketing strategy is rooted in clearly articulated goals that reflect a campus’s values and priorities.

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Lessons Learned – The Implementation Stage of Microcredentials

WCET Frontiers

Previously, the series has reviewed the importance of understanding the strategic goals of microcredential projects , the value that clarity of terms plays in an emergent area, and considered the inception of a microcredential project. Making sure your policies are built to uphold the integrity of your work and your institutional value.

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How campus climate and student services interactions connect (opinion)

Inside Higher Ed

Terrell Strayhorn, a professor of urban education and the vice president for academic and student affairs at Illinois State University, describes this as the “perceived social support on campus, a feeling or sensation of connectedness, the experience of mattering or feeling cared about, accepted, respected and valued.”

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Google Search Trends in Higher Education

HEMJ (Higher Ed Marketing Journal)

Our culture as a whole? One proven strategy is to follow the search trends data and use ROI-based messaging to promote program value. Our partnership provides access to Google’s analysis of higher education data, including this report, which measures and analyzes search queries related to higher ed. Workplaces?

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Watch Your Language

Inside Higher Ed

In the revival of interest in Friedrich Nietzsche, including his use of philology to discuss the genealogy of morals – the transvaluation of values, Christianity as a life-denying force, the tension between the Apollonian and the Dionysian, and the questioning of the notion of objective or factual truth.

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TOFU to BOFU Marketing: How to Nurture Your Prospects with a Strong Admissions Funnel

HEM (Higher Education Marketing)

Here, they learn more about the school and, in many cases, await an acceptance letter. Usually, TOFU marketing targets the widest audience with the lowest value, since prospects in the awareness stage are the least involved in your school’s marketing. It’s about cultivating leads and fostering their confidence to enrol.