Collegis Education

APRIL 11, 2023

Higher Ed Is Poised to Reap the Benefits of Data-Driven Decision-Making As the higher education community contemplates how to respond to seismic changes in the industry — and recognizes that some tried-and-true approaches simply aren’t delivering the same results — Collegis suggests it’s time to rethink.

Organization 40

Organization Engineering Learning Experience Higher Education 40

HEM (Higher Education Marketing)

DECEMBER 13, 2023

Reading Time: 10 minutes With fierce competition for schools looking to attract leads, higher ed on-page SEO becomes increasingly important—especially in today’s SEO best practices. By optimizing your web content, you can communicate your value proposition and better stand out in a highly competitive market.

Engineering 86

Engineering Schooling Higher Education Education 86

EAB

MAY 17, 2023

The early warning signs showed up most prominently in traditionally marginalized groups, with those students experiencing food and housing insecurity at higher rates than their peers – requiring more support to not only persist in their programs but also to live.

University 105

University Retention Provost Leadership 105

Inside Higher Ed

APRIL 2, 2023

Blog: Learning Innovation The biggest higher education story of 2023 might just be the Education Department’s review of the rules that allow schools and companies to enter into tuition revenue–sharing agreements. College degrees remain the most valuable credential for social and economic mobility.

Model 64

Model Computer Science Degree Guidance 64

Faculty Focus

FEBRUARY 22, 2024

ChatGPT’s emergence and subsequent evolution as a generative artificial intelligence tool introduces new ways of assisting students with research design. While some educators rightfully voice concerns over the ethical aspects of such a tool, this article will draw on my own experiences using ChatGPT 4.0 as a tool in research project supervision.

Deep Learning 80

Deep Learning Model Humanities Applied Science 80

Inside Higher Ed

OCTOBER 19, 2022

Blog: Higher Ed Gamma No doubt you’ve heard the advice: you can’t go forward looking into the rearview mirror. Looking backward also helps us understand trends that are fast approaching. But those words of wisdom are actually wrong. Only by looking backward can we move forward.

Degree 106

Degree Advise Achievement Higher Education 106

The Change Leader, Inc.

OCTOBER 24, 2023

Drumm McNaughton Leverage your institutions accreditation with these enrollment boosting strategies: explore 4 Ps of marketing, partnerships, controlling costs and more. Franklin University, which primarily serves non-traditional, part-time adult learners, offers a unique perspective on higher education growth.

Institution 98

Institution Community College Higher Education Model 98

The Change Leader, Inc.

JUNE 27, 2023

27 June · Episode 161 High-Outcome Internships in Higher Ed: Bridge the Workforce Gap and Enhance Student Success 32 Min · By Dr. Drumm McNaughton Higher ed needs to provide more accessible, high-outcome internships to meet the current workforce demands and enhance student success.

Higher Education 52

Higher Education Education Students Advocate 52

Faculty Focus

NOVEMBER 12, 2023

ChatGPT-generated history of generative AI and ChatGPT [1] Generative AI “refers to a category of artificial intelligence techniques that involve the generation of new and original content, such as text, images, music, and more” (ChatGPT, personal communication, May 18, 2023). As a busy MotherScholar (Burrow, et al.,

Arts And Sciences 119

Arts And Sciences Technology History Humanities 119

Inside Higher Ed

NOVEMBER 1, 2022

Blog: Higher Ed Gamma Today’s customer-centered colleges and universities are not the learner and learning-centered universities we need. A customer-centric college or university prioritizes its brand. What would it mean to be truly learner and learning centered?

University 89

University Advise Humanities Degree 89

EAB

DECEMBER 4, 2023

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. What Every Cabinet Leader Needs to Know about AI How will AI transform higher education? This isn't just a question for the future—the changes have already begun. What is Artificial Intelligence (AI)? Hallmarks of the New AI 1.

Model 52

Model Humanities Technology Deep Learning 52

WCET Frontiers

SEPTEMBER 29, 2022

Today, we conclude the WCET blog series on microcredentials which set out to address the inception, implementation, and evaluation of microcredentialing approaches across the higher education industry. Microcredentials should create positive labor market outcomes in terms of employment and earnings. “If

Community College 52

Community College Retention Recruitment Provost 52

The Change Leader, Inc.

DECEMBER 14, 2023

A Fundamental Rethink of the Higher Education Business Model In the rapidly evolving landscape of higher education, institutions must embrace educational innovation and strategic adaptation to change. This involves recognizing new realities in the academic world to stay relevant and effective.

Higher Education 52

Higher Education Model Education Technology 52

The Change Leader, Inc.

OCTOBER 31, 2023

31 October · Episode 179 Beyond Ideas: Implementing Innovative Structures in Higher Education 38 Min · By Dr. Drumm McNaughton Implementing innovative structures in higher education is not an option; it's a necessity. President Mantella's approach is a how-to guide.

Higher Education 64

Higher Education Education Arts And Sciences Faculty 64

Faculty Focus

AUGUST 3, 2023

Please refer to Part 1 for the six essential considerations for addressing AI-driven cheating. Part 2 discusses how you can redesign assignments using the TRUST model to serve as a pedagogical tool. Redesigning assignments can reduce the potential for cheating with AI. You can redesign assignments to address many of these issues.

Technology 95

Technology Learning Experience History Model 95

Faculty Focus

AUGUST 3, 2023

Please refer to Part 1 for the six essential considerations for addressing AI-driven cheating. Part 2 discusses how you can redesign assignments using the TRUST model to serve as a pedagogical tool. Redesigning assignments can reduce the potential for cheating with AI. You can redesign assignments to address many of these issues.

Technology 87

Technology Learning Experience History Model 87

Inside Higher Ed

MARCH 2, 2023

We must not be held hostage to how others choose to see us or treat us, but, instead, continue to chart our own path demonstrating the pride, commitment and integrity that defines us. Prairie View A&M hired Simmons, then 71, in an interim capacity , luring her out of retirement for the job, which eventually became permanent.

Deans 98

Deans Policy Leadership Disadvantaged 98

Creatrix Campus

MAY 29, 2023

Understanding Outcome Based Education: Definition, Implementation, and Benefits editor Mon, 05/29/2023 - 06:35 According to a recent survey by the Association of American Colleges and Universities, 93% of employers believe that a candidate's ability to demonstrate essential outcomes is more important than their degree completion.

Education 52

Education Achievement Faculty Higher Education 52

WCET Frontiers

FEBRUARY 22, 2023

For those in higher education, the U.S. And there were some surprising elements including the exclusion of the use of foreign contractors and the inclusion of services offered to an institution by its own higher education system. Did you hear that loud noise last Wednesday?

Department 143

Department Guidance Recruitment Model 143

The Change Leader, Inc.

FEBRUARY 6, 2024

6 February · Episode 193 SJSU Public-Private Partnerships Boost Enrollment and Community Relationships 35 Min · By Dr. Drumm McNaughton President Teniente-Matson shares insights on utilizing public-private partnerships to develop meaningful student, community, and brand experiences.

Arts And Sciences 52

Arts And Sciences Technology Higher Education Model 52

Creatrix Campus

JUNE 7, 2022

What is 360 degree learning and why should higher ed institutes consider it? With the rise in technology, the next-generation 360-degree learning and teaching approach is being emphasized—through hands-on, practical, and personalized learning. Improved business abilities, communication skills, and overall development.

Degree 52

Degree Institution Advise Learning Experience 52

EAB

SEPTEMBER 18, 2023

Blogs Navigating Privacy Controls with Google Analytics 4 (GA4) By Adnan Sosic Adnan Sosic serves as the Director of Marketing Analytics in EAB’s Agency team, focused on helping colleges and universities design audience centric and action oriented.edu content strategy. Hand-off controls have no implementation impact on site owners.

Retention 59

Retention Empower Engineering Model 59

Echo Delta

FEBRUARY 11, 2022

?. Diversity, equity, and inclusion is top of mind for many higher ed marketers, but figuring out the practical side of applying DEI concepts to the actual creative work marketing teams produce is often easier said than done. Subscribe to the Higher Ed Marketing Lab. We discuss: How the St.

University 40

University Inclusivity Schooling Department 40

eLiterate

AUGUST 10, 2022

New tools combined with new approaches can address reusability, quality, and rapid update challenges in novel and more effective ways. ” I suspect we have a complementary problem with the competency movement in higher education, particularly where it claims to intersect with job skills. Training vs. Learning.

Learning Experience 52

Learning Experience Higher Education Department Organization 52

The Change Leader, Inc.

MAY 16, 2023

Villanova University is creating career-ready graduates despite the current negative perception of higher ed that is partly fueled by students having difficulties finding jobs upon graduation. This data updates annually from surveys where graduates share their career experiences upon graduating.

Higher Education 52

Higher Education Professional Development Education Students 52

The Change Leader, Inc.

NOVEMBER 14, 2023

14 November · Episode 181 Tough Times Ahead for Higher Education Enrollment 42 Min · By Dr. Drumm McNaughton Dive into the complexities of higher education enrollment–navigate through its current challenges, and uncover strategies for the tough times ahead.

Higher Education 52

Higher Education Education Liberal Arts Arts And Sciences 52

Campus Sonar

FEBRUARY 1, 2023

I had the pleasure of presenting a workshop at the 2022 AMA on “Combining Marketing and Communication for Long-Lasting Brand Impact” with all-star higher ed leaders Jenny Petty (University of Montana), Binti Harvey (Scripps College), and Teresa Valerio Parrot (TVP Communications).

Achievement 102

Achievement Department Institution Faculty 102

Echo Delta

JANUARY 12, 2023

Brand development expert, Jennifer Holland, argues the best way to build an enduring brand is to focus on strong alignment between organizational, marketing, and people strategies. Jennifer’s approach to hardwiring a brand into an organization so that frontline employees stay engaged and focused on the brand. Apple Podcasts.

Organization 40

Organization Faculty Model Schooling 40

The Change Leader, Inc.

MARCH 28, 2023

In stark contrast to prevailing trends in higher education, colleges and universities have or are boosting their enrollment, retention, and graduation rates by improving their students’ sense of belonging, student support services, student-faculty relationships, and career readiness programs. They believe that college is worth the cost.

Retention 52

Retention Students Advise Faculty 52

Inside Higher Ed

AUGUST 26, 2022

” says O’Donnell, who anticipates a May 2023 graduation with a degree in communications and integrated marketing. 31% of students are aware of at least one campus office webpage with a chat bot to answer questions after hours, and 36% of students would like to see this technology implemented more.

Students 116

Students Department Community College Facilities 116

EAB

AUGUST 7, 2023

Blogs EAB Strategic Advisory Services Extends Breadth and Depth of Coverage The challenges facing higher education have become increasingly complex and interconnected over the past 15 years and in many cases require the collective action of multiple cabinet leaders and divisions to make progress.

Adult Education 52

Adult Education Model Leadership Organization 52

HEM (Higher Education Marketing)

DECEMBER 7, 2022

As you ramp up your marketing efforts and devise ways to generate more leads, your school must ensure that its hard work doesn’t go to waste. Here’s a deep dive into the top reasons why your school should consider using a CRM designed for higher ed to manage its enrollment funnel! . But a CRM is often not enough.

Schooling 74

Schooling Recruitment Organization Higher Education 74

Echo Delta

JANUARY 28, 2022

For better or worse, decentralized marketing teams are a reality for many schools. In this episode, we look at the University of Texas at San Antonio and how operational changes they made during COVID permanently transformed the way their marketing team works. Subscribe to the Higher Ed Marketing Lab. Transcript.

Organization 40

Organization Arts And Sciences Institution University 40

Faculty Focus

FEBRUARY 6, 2024

The introduction of mass market writing tools powered by Artificial Intelligence (AI) has changed higher education. Proponents of AI claim that AI tools should be integrated into lesson design, however, it is also the case that AI may be used by students as an unethical shortcut to wholly complete written assignments.

Humanities 124

Humanities Engineering Disadvantaged Inclusivity 124

The Change Leader, Inc.

OCTOBER 3, 2023

3 October · Episode 175 Building a Sustainable Higher Education Model: CSCU's Partnership for Workforce Readiness 34 Min · By Dr. Drumm McNaughton Learn how CSCU’s unification of its once-siloed community college is building a sustainable higher education model and helping improve retention and enrollment.

Higher Education 52

Higher Education Model Community College Education 52

Inside Higher Ed

APRIL 7, 2023

Image: Huddled around a table in the Georgetown University Alumni House, roughly two dozen academics convened last week to address two of the most persistent challenges in higher education: improving student outcomes and lowering the cost of a bachelor’s degree. For Zemsky, the idea has been in motion for well over a decade.

Degree 126

Degree Arts And Sciences Liberal Arts Higher Education 126

Inside Higher Ed

JANUARY 11, 2023

With efforts like these gathering steam across the postsecondary landscape, it looks like higher education is in the midst of a mission shift that positions career readiness as a strategic, campuswide priority. What could be wrong with this development?

Advise 111

Advise Advocate Higher Education Liberal Arts 111