Campus Sonar

MAY 3, 2023

Your campus social media manager’s job is never done. With every new channel that is added to a social media manager’s list of duties, so is a list of required skills,” says Jon-Stephen Stansel , former higher ed social media manager who focuses on saying things louder for the folks in the back.

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Inside Higher Ed

DECEMBER 15, 2023

Universities Follow Student Interest in Social Media With Courses Marjorie Valbrun Fri, 12/15/2023 - 03:00 AM East Carolina University, once attended by MrBeast, YouTube’s highest-paid content creator, is among institutions seeking to serve the growing industry and creating training programs. Byline(s) Jon Marcus

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Caylor Solutions

MARCH 25, 2024

Higher ed marketers must leverage evolving social media trends to engage prospective students and bolster brand awareness in 2024. Check out these five trends you should consider for your social media strategy to ensure your institution thrives as we approach the enrollment cliff!

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University Business

SEPTEMBER 26, 2023

For schools that lack brand awareness or struggle with grabbing students’ attention using their current recruitment strategies and need a powerful disruptor, social media is proving to be an unexpected yet ripe medium to hook students. But the kind of social media platform an institution uses to reach a student is vital.

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Faculty Focus

NOVEMBER 26, 2023

Social media’s evolution from a groundbreaking phenomenon to an everyday staple has generated widespread discourse on its role and influence in modern life. Being not only consumers but also active content creators, examining their social media usage reveals much about their cultural identity expression.

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Terminalfour

FEBRUARY 26, 2024

From AI characters to BeReal inviting in celebrities and brands, our team has compiled the top 10 social media developments you need to know about this quarter. Find out more in this five-minute read.

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HEM (Higher Education Marketing)

OCTOBER 18, 2023

Reading Time: 7 minutes It is now well known that Gen Zers and Millennials navigate the digital landscape, using social media not just for connection and entertainment but also as a dynamic search engine. This phenomenon has already changed and will continue to shape how school social media content is created and shared.

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University Business

AUGUST 30, 2023

” This was an intriguing response from one of Primacy’s higher education clients when discussing the possibility of adopting Meta’s latest social media platform, Threads. Know your brand: Consistency across social media is identity Your institution’s brand should be consistent across every communication channel.

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The Academic Designer

JULY 31, 2020

Echo Rivera, PhD and I talk direct messages and social media for networking as introverts. Direct messages are a great way to have conversations. And that means they're my favorite way to network.

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Inside Higher Ed

JANUARY 4, 2024

Howard University is investigating an alleged break-in and vandalism after a video circulated on social media, showing three unknown individuals walking through the university’s former divinity school, The Washington Post reported. The building, Benjamin E. Mays Hall, still houses archival materials.

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The PIE News

NOVEMBER 28, 2023

International student numbers in Australia could be capped under a government plan to cut migration numbers, according to local media reports. Local media in Australia has suggested that the country is following Canada’s lead in considering limiting the number of student visas it grants.

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The Academic Designer

OCTOBER 19, 2022

How can academics get publicity and media attention for their work? Plus, what to charge for speaking engagements. Meet Dr. Sheena Howard.

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Diverse: Issues in Higher Education

JULY 6, 2023

David Oh “I think that also leads to a lack of opportunities for people to play interesting roles [in the dramatic arts],” said Oh, noting the underrepresentation of Asians in popular American media. For years, Oh has been studying Asian American representation along with matters of identity, critical media studies, and the diaspora.

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LSE Higher Education Blog

JULY 27, 2023

As Twitter enters its death spiral, there is a plethora of social media alternatives for academics to consider moving to. Mark Carrigan advises

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The Academic Designer

AUGUST 23, 2022

Cheyenne Seymour, EdD joins me to talk about her book Successes and Setbacks of Social Media: Impact on Academic Life.

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Campus Sonar

APRIL 19, 2023

Social Media Monitoring Most campuses do some version of social media monitoring. Social media monitoring is often accomplished through social media management software, like Sprout Social or Hootsuite, or manually through native social media networks. What about the issues that aren’t on your radar yet?

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The PIE News

DECEMBER 13, 2023

Prospective international students are turning to social media to compare their F-1 visa interview experiences and access advice as demand for US study continues to rebound following the pandemic. ” The post Students turn to social media and consultants for US visa advice appeared first on The PIE News.

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Students Advise Higher Education Schooling 109

University Business

JUNE 22, 2023

It may have come off as harsh for colleges, universities and entire state systems banning the popular TikTok social media app. While the move was made primarily to protect against potential cybersecurity breaches, some leaders may want to consider another benefit of limiting campus social media use.

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HEM (Higher Education Marketing)

MARCH 4, 2024

What was once a reasonably relaxed time for admissions departments, post-acceptance but pre-enrollment, has become a focus of multi-channel marketing efforts that use social media and much more to sway interested but still undecided prospects.

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HEM (Higher Education Marketing)

OCTOBER 12, 2022

Reading Time: 10 minutes Creating the right content for social media can be a challenge for most schools. Some schools put a lot of time, effort, and creativity into their social media messages, but they just don’t seem to get the levels of engagement they want. 76% of users expect a response from brands on social media within a day.

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The Academic Designer

AUGUST 2, 2022

We talk about digital media, events, and educational technology advancements. Did you attend a virtual event or conference during the pandemic? Meet Dan Marrable, founder of 448 Studio.

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FIRE

JANUARY 16, 2024

FIRE sued Utah officials over the new law that requires every social media user in the state to verify their age.

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Dr. Josie Ahlquist

NOVEMBER 4, 2022

If there’s one thing you should know about me: I’m a social media manager advocate. If there’s one thing I know for sure: Y’all need more than advice to go for a walk or get a massage. The Great Resignation (or whatever else you call it) has hurt Higher Ed. of respondents were somewhat.

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Advocate Humanities College University 87

HEM (Higher Education Marketing)

JULY 12, 2023

Reading Time: 9 minutes In today’s fast-paced digital age, leveraging social media video marketing is essential for schools to reach their prospects and gain visibility. Over the past months, video content has become the preferred format for social media users, driving engagement like no other form of content.

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FIRE

FEBRUARY 28, 2024

Ron DeSantis to veto HB 1, a social media censorship bill that violates the First Amendment rights of all Floridians. The Foundation for Individual Rights and Expression urges Florida Gov.

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The Academic Designer

MAY 22, 2020

Check out my top tips for your social media profiles when you're on the job market. I go in-depth into LinkedIn and Twitter for jobseekers.

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Diverse: Issues in Higher Education

NOVEMBER 22, 2022

Phil Murphy will be receiving a media literacy bill from the New Jersey Senate to sign, a bill that would make New Jersey the first state to mandate information literacy education for all K-12 students. New Jersey Gov. Phil Murphy “This bill ensures that 1.3 Phil Murphy “This bill ensures that 1.3

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The Academic Designer

DECEMBER 29, 2020

Do you feel like social media is consuming your life? And, get tips to spend less time on social media. Hear from academics like you.

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The Academic Designer

MAY 18, 2021

Like, comment, and share: what's the best way to engage on social media? Discover 9 ways to interact with posts online.

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The Academic Designer

FEBRUARY 7, 2020

Let's talk about what people think it means, the true effects of sharing on social media, and what to add instead. Ever see the disclaimer "Likes and retweets are not endorsements"?

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Inside Higher Ed

JANUARY 5, 2023

Blog: Call to Action: Marketing and Communications in Higher Education Defining success in media relations has long been a challenge for public relations professionals. Perhaps this is why CEOs and boards often resort to goals and directives focused on media outlets. Small Media Outlets Can Have Big Reach.

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Inside Higher Ed

JANUARY 17, 2023

Media references can be a great way to break the ice in a conversation. Section: Academic Minute File: 01-17-23 Syracuse - Media References in Everyday Conversation.mp3 Event's date: Monday, January 16, 2023 - 1:30pm Insider only: In today’s Academic Minute, Syracuse University’s Sylvia Sierra explores why.

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Diverse: Issues in Higher Education

MARCH 22, 2023

Using social media as a way to amplify one’s own reach in academe, was one of many topics discussed during a University of Michigan panel on how diversity scholars have navigated this tool. And so, thinking about using social media to build that sense of community has been everything to me,” McCloud said. “I

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Diverse: Issues in Higher Education

DECEMBER 26, 2023

Department of Education for a program to teach K-12 teachers about civics, history, and media literacy. Teachers who have been hired to teach history and social studies in [high-poverty schools] may not have had much coursework in history, civics and media literacy themselves or training in how to teach these subjects,” Harris said.

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The Guardian - Higher Education

SEPTEMBER 8, 2023

The study of communication through broadcasting, film and the media. May cover technical innovations in film and the role of audiences Continue reading.

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HEM (Higher Education Marketing)

JANUARY 11, 2023

Reading Time: 10 minutes How can you boost the success of your social media strategy in 2023? Here are six social media trends that can help your school better prepare for a successful social media strategy for schools in 2023! Facebook Stories and Videos are Growing Social Media Trends for Schools in 2023.

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College Viability

JUNE 12, 2023

In the past week, 4 different types of media sources have posted stories on the disintegrating plight of small, private colleges.

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