Helix Education

DECEMBER 7, 2023

By now we’ve all accepted that the next 60 days will be one of excitement and nervousness in the world of financial aid and enrollment management as we await the changes to the FAFSA. Some of you are well prepared; others are trying to get prepared with limited staff and even more limited resources.

Leadership 105

Leadership Retention Department Of Education Scholarship 105

EAB

JANUARY 30, 2023

Blogs What do enrollment leaders care most about in 2023? Each year, EAB surveys enrollment leaders at our partner institutions to learn what issues are top of mind for them. Top Topics and Trends Let’s start with a high-level snapshot of the survey results. The numbers show the percentage of respondents who picked each topic).

Recruitment 52

Recruitment Schooling Institution Community College 52

Helix Education

FEBRUARY 3, 2023

For over a decade now I have led strategic enrollment planning work at RNL. In this post, I share some common questions I hear from campus leaders as a way to encourage you to attend RNL’s Strategic Enrollment Planning (SEP) Executive Forum , April 19-20 in Las Vegas. What are the building blocks of a strategic enrollment plan?

Retention 103

Retention Recruitment Institution Environment 103

HEMJ (Higher Ed Marketing Journal)

AUGUST 29, 2023

Many universities face a significant enrollment gap, which can lead to lost revenue over time, while many employers face a serious talent gap, which can impact their bottom lines. The decline in tuition revenue has led to cost-cutting measures across hundreds of colleges and universities, which may further impact their enrollments.

Higher Education 69

Higher Education Education University Degree 69

HEMJ (Higher Ed Marketing Journal)

OCTOBER 17, 2023

Importance of a Diverse Student Population In everything we do at Archer Education, from marketing to admissions to retention, we know that one size does not fit all. Barriers to Retention for Institutions Today’s modern learners face unique challenges that may cause them to put off enrolling in or finishing a degree program.

Retention 90

Retention Empower Scholarship Technology 90

EAB

AUGUST 9, 2023

In each session, the fellows gained depth in new topics or terrains, developed leadership skills, and built a network with peers from institutions across the country. The topics covered included student success, budget models, change management, and more. All cohorts ended with presentations of the fellows’ capstone projects.

Arts And Sciences 52

Arts And Sciences Provost Retention Deans 52

Helix Education

NOVEMBER 10, 2022

Engaging families is important because they are major enrollment influencers. We know that the college planning process is an intensive one for students and families, but how do they perceive the process? What are their needs, expectations, and challenges as they research potential schools?

Students 64

Students Recruitment College Schooling 64

EAB

MAY 17, 2023

While our analysis validated many topics on our research agenda, we also surfaced a handful of surprises. Blogs Five Things University Leaders are Prioritizing This Year (And Two They Should Be) The results from EAB’s Spring 2023 Pulse Survey are in!

Retention 105

Retention University Provost Leadership 105

Helix Education

OCTOBER 13, 2023

Research indicates that Hispanic students are more likely to attend underfunded schools with fewer resources, resulting in limited access to quality education. Hispanic families in the United States encounter various challenges stemming from a complex interplay of socioeconomic, cultural, and structural factors.

Institution 59

Institution Recruitment Guidance Higher Education 59

Helix Education

APRIL 27, 2023

What is the best way to ensure a healthy enrollment outlook? Planning: holistic strategic enrollment planning. Every president and campus leader knows that enrollment growth (or in some cases stabilization) is crucial to the financial viability of their university. That thing is true Strategic Enrollment Planning (SEP).

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Achievement Retention Advise Institution 59

HEM (Higher Education Marketing)

AUGUST 17, 2022

By choosing the right blog topics for education , your school can create content that captivates prospects and encourages them to explore what more your school has to offer. . Research shows that companies who use blogs as part of their marketing initiatives produce an average of 67% more leads each month.

Education 52

Education Schooling Engineering Scholarship 52

HEM (Higher Education Marketing)

MARCH 15, 2023

Reading Time: 10 minutes New technology and social media can make email marketing seem somewhat obsolete, but the reality is that email marketing is as strong as ever. By applying the right tips for email marketing and creating compelling email campaigns, schools can successfully guide prospects through the enrollment funnel.

Schooling 78

Schooling Recruitment Achievement Scholarship 78

EAB

NOVEMBER 1, 2022

Want to improve your enrollment marketing campaign? Recently, we brought our Enroll360 creative team together to showcase highlights from their marketing campaign work. Cover the topical waterfront. You need a better content library. I was curious, so I asked her to explain further. “A What is an asset library?

Recruitment 52

Recruitment Institution Faculty Model 52

Helix Education

AUGUST 16, 2023

Instead, I will talk about what our colleagues, experts, and professionals in the admissions, marketing, enrollment, and financial aid offices at hundreds of colleges told us just a few weeks ago at the RNL National Conference. The good news is that you already have all the resources and teams needed to shift this paradigm.

College 52

College Students Achievement Institution 52

Helix Education

AUGUST 30, 2023

I wrote on just this topic in RNL’s recently released RNL 2023 Graduate Student Recruitment Report. It is clear that digital lead generation continues to perform, and doing without it could significantly impact enrollment success. Does this show a potential erosion in interest from the market?

Engineering 52

Engineering Schooling Recruitment Achievement 52

University Business

JANUARY 17, 2023

Application rates are up for many schools, but they come with matching low acceptance rates that often mean students aren’t making it to registration day—and overall enrollments continue to fall. . Here are three critical ways institutions can raise the bar on student success and experience to drive higher enrollment and retention: .

Retention 76

Retention Students Higher Education Institution 76

HEMJ (Higher Ed Marketing Journal)

AUGUST 2, 2022

Episode 4: How to Compete in a Market When Your School Doesn’t Have a National Brand. In this episode, Angie, Clayton, and Zach brainstorm marketing strategies and approaches for universities and colleges with limited resources and smaller brands. Explore building a personalized experience with the resources you have.

Retention 40

Retention Schooling Deans Recruitment 40

HEM (Higher Education Marketing)

JANUARY 4, 2023

That means working on creating and maintaining a well-organized content calendar for your content marketing and social media efforts. . By centralizing your content initiatives, your school can stay organized and synchronize its efforts across all of its marketing channels. Reading Time: 11 minutes It’s a new year!

Schooling 90

Schooling Organization Advise Engineering 90

EAB

OCTOBER 25, 2022

With rapid growth in MBA programs and fewer students taking graduate admissions tests , this competition can easily drive up digital marketing bottom lines. It’s more important than ever to optimize your digital marketing strategy for effective messaging and cost-efficiency. LEARN ABOUT KEY TRENDS IN THE CHANGING MBA MARKET.

Law School 52

Law School Schooling Institution Environment 52

HEM (Higher Education Marketing)

AUGUST 9, 2023

Reading Time: 10 minutes Improving your student recruitment strategy is a big step in boosting your school’s enrollment numbers, making it an essential part of your marketing efforts. At the bottom of the funnel (BOFU), they are ready to make the leap and enroll.

Recruitment 74

Recruitment Facilities Students Schooling 74

Diverse: Issues in Higher Education

NOVEMBER 30, 2022

During the same 40-year period, Black enrollment doubled. There are more than one million fewer learners enrolled in college than before the pandemic began. Many declined to enroll in the first place. But the disproportionate impact of the COVID-19 pandemic has reversed much of that hard-fought progress.

Equity 111

Equity Provost Advise Higher Education 111

EAB

JUNE 8, 2023

Blogs How graduate enrollment leaders are keeping up with changing recruitment expectations 3 trends from EAB and NAGAP’s survey of graduate enrollment leaders In my recent conversations with graduate enrollment leaders, the changing demographics of prospective students has become a frequent topic of interest – and for good reason.

Recruitment 52

Recruitment Schooling Students Institution 52

HEM (Higher Education Marketing)

DECEMBER 13, 2023

By optimizing your web content, you can communicate your value proposition and better stand out in a highly competitive market. Digital student recruitment is more than just attracting clicks; it’s about connecting your school with highly interested and engaged prospects who interact meaningfully with your brand and its content.

Engineering 87

Engineering Schooling Higher Education Education 87

EAB

NOVEMBER 2, 2022

A Q&A with Michael Koppenheffer, Vice President of Enroll360, Marketing & Analytics. I recently sat down with Michael Koppenheffer , EAB’s VP of Enroll360 Marketing and Analytics, to learn more about how admissions offices should think about lead nurturing and how to do it well. Q&A with Michael Koppenheffer.

Students 52

Students Schooling College Environment 52

Echo Delta

FEBRUARY 9, 2023

This article left me feeling in a way I’ve never felt in my higher-education-enrollment career: that this time, we wouldn’t be able to market, recruit, discount, or outsmart our way out of a crisis. People in the higher education industry call it ‘the enrollment cliff’.” It will change higher education forever.”

Postsecondary Education 40

Postsecondary Education Facilities Recruitment Higher Education 40

Helix Education

NOVEMBER 9, 2023

This post was co-authored Dr. Raquel Bermejo, Associate Vice President for Market Research and Planning. Perceptions vary based on student grade level One interesting observation is prospective families’ satisfaction increases the closer their student gets to high school graduation and college enrollment.

College 59

College Students Degree Scholarship 59

EAB

JULY 18, 2023

As I’ve experimented with the tool on my own, I’ve noticed that it could be useful for enrollment professionals who are strapped for time and low on resources. For example, “I am an enrollment leader at a small, private school in New Jersey. Actually, it’s more likely that you already use AI and don’t realize it.

Professional Development 52

Professional Development Recruitment Technology Achievement 52

EAB

NOVEMBER 4, 2022

Four initial steps to take when launching a diversity enrollment strategy. On calls with vice presidents of enrollment and other campus stakeholders, diversity is a recurring topic of discussion. Chances are, your campus leaders are asking a similar question: How can we enroll and retain a more diverse student body?

Recruitment 52

Recruitment Organization Advocate Achievement 52

Continuous Learning Institute

JULY 28, 2023

And that could help us address the enrollment crisis that a lot of us are experiencing. Unfortunately, that is not what the labor market shows. We created a resource guide that explains what to do with that information. In this episode, I interview Kathy Booth, Project Director for Educational Data & Policy at WestEd.

Equity 91

Equity Students Community College Liberal Arts 91

EAB

JUNE 13, 2023

As Vice President for Enrollment Management at Auburn University, and Enroll360 partner, Dr. Gaymon has championed several initiatives that have fostered a culture of adaptability and positively influenced enrollment at AU. Here are her lessons for other enrollment leaders. Who are we going to enroll?

Environment 52

Environment Leadership Professional Development Organization 52

Faculty Focus

FEBRUARY 4, 2024

Chatbot hallucinations in higher education are caused by the complex nature of educational queries and the diverse range of topics encountered. Chatbot hallucinations in higher education are caused by the complex nature of educational queries and the diverse range of topics encountered.

Education 132

Education Humanities Students Community College 132

Diverse: Issues in Higher Education

AUGUST 22, 2023

Scholars and numerous peer-reviewed journals have dedicated special issues on the topic of Black men and boys. In schools across the nation, there has been a heightened awareness of the need for students to earn postsecondary degrees – as there is substantial evidence that it leads to better labor market outcomes and a higher quality of life.

Advocate 98

Advocate Engineering Achievement Scholarship 98

EAB

APRIL 18, 2023

EAB’s Carla Hickman and David Kuehl trace the evolution of online program managers and offer advice to today’s university leaders on how to partner with OPMs to boost online enrollment. Always in the market, always trying to understand where higher education is going next, on behalf of our 2500 plus partners. music] 0:00:50.4

Guidance 52

Guidance Department Environment Institution 52

EAB

APRIL 18, 2023

EAB’s Carla Hickman and David Kuehl trace the evolution of online program managers and offer advice to today’s university leaders on how to partner with OPMs to boost online enrollment. Always in the market, always trying to understand where higher education is going next, on behalf of our 2500 plus partners. music] 0:00:50.4

Guidance 52

Guidance Department Environment Institution 52

Faculty Focus

FEBRUARY 4, 2024

Chatbot hallucinations in higher education are caused by the complex nature of educational queries and the diverse range of topics encountered. Chatbot hallucinations in higher education are caused by the complex nature of educational queries and the diverse range of topics encountered.

Education 101

Education Humanities Students Community College 101

Helix Education

SEPTEMBER 29, 2022

Godfrey and I struck up a conversation about how he has brought together academic and enrollment stakeholders to work on marketing, recruitment and enrollment of adult, graduate, professional, and online students. You can give the students options without telling them that they’re enrolling in your MBA in super-duper special X.

Recruitment 52

Recruitment Deans Humanities Faculty 52

Inside Higher Ed

OCTOBER 25, 2022

Faculty salaries even before the war were noncompetitive both on the national and international markets. But with the raging war, it is difficult to imagine what resources could be at hand to make this happen. This is a fate of any country affected by a calamity of this scale. This is good news.

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Ministry Of Education Faculty Learning Experience Higher Education 98