HEM (Higher Education Marketing)

JUNE 7, 2023

Having a strong multi-channel marketing strategy in this current competitive digital landscape is instrumental, and it can easily set your school apart from its competition. As you explore inbound marketing strategies, advertising and lead generation , consider consolidating your efforts through a multi-channel marketing approach.

Schooling 82

Schooling Model Recruitment Students 82

MindMax

SEPTEMBER 15, 2022

Increased efficiency and productivity Schools’ enrollment services departments have substantial information to manage and are often bogged down by the minutiae of tracking, recording, and analyzing their interactions with prospective students. The short answer is yes. Reliable resources for added bandwidth.

Department 130

Department Schooling Organization Institution 130

HEM (Higher Education Marketing)

MARCH 29, 2023

To do either of them justice in the world of digital marketing, your school will need to rely on a CRM designed for education. Customer Relationship Management (CRM) software drives better recruitment results through communication, automation, tracking and reporting. With HEM’s Mautic CRM, that is what your school can do.

Schooling 80

Schooling Education Recruitment Organization 80

HEM (Higher Education Marketing)

APRIL 19, 2023

With a CRM that can handle student inquiry follow-up , your school can be ready to make the most out of its marketing channels—using email, SMS, and even phone calls to entice prospects who have already reached out. For instance, high-quality leads can receive a follow-up email for university admission.

College 70

College Schooling Scholarship Recruitment 70

HEPI

SEPTEMBER 7, 2023

Changes in the global market mean employers are increasingly aware of the need for staff who can blend their specialist knowledge and skillsets with experts from different fields, so as to achieve broader objectives. Indeed the workplace is progressively a transdisciplinary and interdisciplinary space.

Learning Experience 117

Learning Experience Education Students Professional Development 117

Creatrix Campus

JULY 18, 2022

It allows the admission committee to easily respond to inquiries in seconds and maintains contact with applicants through automated follow-ups and email campaigns, increasing your inquiry to applicant rates. What qualities to look for when purchasing Higher Education CRM? Tue, 07/19/2022 - 01:47. What is a Higher Education CRM?

Higher Education 52

Higher Education Education Technology Allocate 52

EAB

DECEMBER 4, 2023

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. This lets people make productive use of them with little training. You’ve no doubt heard about generative AI and tools like ChatGPT , but what exactly are they, and how can they help your advancement strategy?

Model 52

Model Humanities Technology Deep Learning 52

HEM (Higher Education Marketing)

DECEMBER 7, 2022

As you ramp up your marketing efforts and devise ways to generate more leads, your school must ensure that its hard work doesn’t go to waste. Your school can use this software to nurture leads via email and SMS, helping you refine your recruitment efforts. But a CRM is often not enough. Interested in adopting an education-focused CRM

Schooling 74

Schooling Recruitment Organization Higher Education 74

The Change Leader, Inc.

MAY 9, 2023

Drumm McNaughton discusses how higher ed can benefit from micro-credentialing and where to start with Matt Frank, director of technology evangelism and product marketing at Salesforce apps provider Blackthorn.io. It should have been a collaborative process without one body or another having the power to veto the final product.

Institution 52

Institution Organization Technology Degree 52

HEM (Higher Education Marketing)

OCTOBER 19, 2022

Automating the Student Application Process for Faster Processing. The best part is that it’s fully automated—easy to replicate and change without causing you to sacrifice valuable time and resources for every minor adjustment. . So what is a student application portal, and how does it benefit a school’s intake process?

Recruitment 72

Recruitment Students Schooling Higher Education 72

HEM (Higher Education Marketing)

SEPTEMBER 21, 2022

With the right marketing and student recruitment techniques, what starts as a simple search can transform into a full conversion—giving your school the chance to appeal to new prospects and boost enrollments. This is where TOFU to BOFU marketing comes in, also known as Top of the Funnel (TOFU) and Bottom of the Funnel (BOFU) marketing. .

Schooling 52

Schooling Recruitment Students Achievement 52

Creatrix Campus

DECEMBER 7, 2022

Alumni Software improves performance and increases productivity. You can use an alumni management platform to create personalized and impactful alumni experiences at scale by leveraging data analytics, advanced segmentation, and marketing automation. 8 reasons why you need an Alumni Management Platform. Wed, 12/07/2022 - 06:43.

Administration 52

Administration Advise College Administration Recruitment 52

Echo Delta

FEBRUARY 3, 2023

Subscribe to the Higher Ed Marketing Lab Apple Podcasts Spotify Stitcher Google Podcasts Transcript Jarrett Smith: You are listening to the Higher Ed Marketing Lab. Welcome to the Higher Ed Marketing Lab, I’m Jarrett Smith. Rod’s best advice for those thinking about establishing an institutional presence on Reddit.

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University Faculty Organization Institution 40

EAB

JUNE 8, 2023

Beyond our day-to-day activities, AI promises to reshape entire industries from agriculture and healthcare to climate change and space exploration. Our EAB research team spoke with dozens of higher education leaders—ranging from presidents, provosts, and CIOs–about the emergence of AI tools on campus.

Higher Education 59

Higher Education Guidance Deep Learning Faculty 59

Faculty Focus

AUGUST 1, 2023

This tool can write as well as humans”) and fear (“Wow…this tool can write as well as humans”). ChatGPT was just the first in a wave of new AI tools designed to mimic human communication via text. Additionally, ChatGPT became more advanced – shifting from using GPT-3 to GPT-3.5 for the free version and GPT-4 for premium users.

Technology 98

Technology Humanities Learning Experience Disadvantaged 98

Faculty Focus

AUGUST 1, 2023

This tool can write as well as humans”) and fear (“Wow…this tool can write as well as humans”). ChatGPT was just the first in a wave of new AI tools designed to mimic human communication via text. Additionally, ChatGPT became more advanced – shifting from using GPT-3 to GPT-3.5 for the free version and GPT-4 for premium users.

Technology 95

Technology Humanities Learning Experience Disadvantaged 95

HEM (Higher Education Marketing)

FEBRUARY 22, 2023

Depending on your digital marketing strategy and initiatives, this process can be effective, or it can be a drain on your time and resources. By applying the golden rules of digital marketing for schools , you can ensure that your efforts produce the desired results and help you better reach your school’s objectives.

Schooling 82

Schooling Recruitment Engineering Education 82